Sunday, December 07, 2003
Journal Search
Ingenta Select - The University of Sheffield Library; Health Sciences Library (cid66005563):
Title: A semiotic perspective on aesthetic preferences, visual literacy, and information design
Author(s): E.T. Kazmierczak
Source: Information Design Journal Volume: 10 Number: 2 Page: 176 -- 187
Publisher: John Benjamins Publishing Company
Abstract:
To indicate that the world 'out' there' is what we, as humans, conceive it to be, and not as it is in and for itself, I will consider the image-making process as a process of visual modeling of concepts. As such, visual modeling is equivalent to the meaning-making process, since a graphic model is the conceptual model of structural and conceptual relations. I will discuss functional differences between images and diagrams, as categories fulfilling different expectations, the former being tools of art-making, and the latter being tools of information design. In order to facilitate the goal of advancing the level of visual literacy, I will examine the factors contributing to the shaping of the boundaries of visual literacy and aesthetic preferences. In doing so, I will relate the evolutionary process of form development to the development of its semantic dimension, using examples from the art of children. I argue that the rules of constructing images at the early stages of form development are identical with the rules of designing diagrams.
© 2003 John Benjamins Publishing Company
Keywords: aesthetic preferences; aesthetic education; visual semiotics; visual literacy; spatial organization
Title: A semiotic perspective on aesthetic preferences, visual literacy, and information design
Author(s): E.T. Kazmierczak
Source: Information Design Journal Volume: 10 Number: 2 Page: 176 -- 187
Publisher: John Benjamins Publishing Company
Abstract:
To indicate that the world 'out' there' is what we, as humans, conceive it to be, and not as it is in and for itself, I will consider the image-making process as a process of visual modeling of concepts. As such, visual modeling is equivalent to the meaning-making process, since a graphic model is the conceptual model of structural and conceptual relations. I will discuss functional differences between images and diagrams, as categories fulfilling different expectations, the former being tools of art-making, and the latter being tools of information design. In order to facilitate the goal of advancing the level of visual literacy, I will examine the factors contributing to the shaping of the boundaries of visual literacy and aesthetic preferences. In doing so, I will relate the evolutionary process of form development to the development of its semantic dimension, using examples from the art of children. I argue that the rules of constructing images at the early stages of form development are identical with the rules of designing diagrams.
© 2003 John Benjamins Publishing Company
Keywords: aesthetic preferences; aesthetic education; visual semiotics; visual literacy; spatial organization
# posted by Yik Sheng : 10:36 AM
